The Original American surf brand

Jack O’Neill opened the world’s first surf shop in 1952 out of a garage off the great highway, San Francisco. He started out shaping boards and selling wax, eventually experimenting with insulated surf vests to extend sessions in the frigid waters of Northern California. This thought process leads to the creation of the neoprene wetsuit, an invention of Jack’s that changed the surf world forever.

Featured Products

O'Neil Sandals
O'Neil Waist Bag
O'Neil Cap